It’s Fine is an incremental clicker about surviving indie dev crunch, and there’s a demo out now

Husband-and-wife duo Buma Games have officially revealed It’s Fine, an incremental clicker game about being a struggling indie game developer surviving the perils of crunch,

With just 24 hours to launch your game, and under the strict management of Joe, the Project Lead who also happens to be your dog, you’ll get the full solo developer experience – generate code, expand your office, buy a coffee machine and some uber-expensive RAM, keep the gorilla that leads your art direction happy. All normal stuff.

It’s Fine looks delightfully chaotic, and the studio has been quick to highlight that the game is made with zero AI art and zero AI music, which is lovely to see. The game is ready to wishlist on Steam, with a launch date currently set for Q3 2026.

There’s also a free demo to play to check the game out for yourself, so grab that right here.

Take a look at the Demo Reveal Trailer for It’s Fine below:

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